HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, today announced the HyperX x VALORANT Champions Tour Spark Limited Edition Keycap. Specifically designed for VALORANT fans, the new tournament-exclusive keycap allows fans to personalize their desk setup. The keycap is uniquely crafted to showcase support for your favorite VALORANT Champions and competing teams. HyperX and Riot Games collaborated to create a champion-tier keycap that boasts a gold

Puma, the sports company, has officially opened the PUMA House ahead of the World Championships in Athletics, bringing together athletes from around the world. We invited the media and held a grand celebration event. Carsten Warholm, Marcel Jacobs, Julian Alfred, Mutaz Esa-Barshim and Pia with Maria Valdes (Chief Product Officer) and Erin Longin (General Manager, Run/Training) at PUMA Skrzyszowska and other PUMA ambassadors and athletes who symbolize athletics took the stage

Orlando Magic Power Forward Jonathan Isaac has successfully launched his own apparel company called UNITUS. Isaac, a 2017 NBA Lottery pick, has long been passionate about aligning his values with sports apparel. The new line of athletic wear brings people together around stylish, high-quality apparel that champions faith, family, and freedom. Isaac's new clothing line was an instant hit worldwide with purchases made in all fifty states and hundreds of orders outside of the conti

Sports company PUMA has kicked off its celebrations for the World Athletics Championships in style, welcoming athletes and media from around the world to the official opening of the PUMA House. Maria Valdes (Chief Product Officer at PUMA) and Erin Longin (General Manager, Run/Train) took to the stage alongside PUMA ambassadors, and icons of track and field including Karsten Warholm, Marcell Jacobs, Julien Alfred, Mutaz Barshim and Pia Skrzyszowska, giving insight on their preparatio

Today, The Professional Bowlers Association (PBA) and FOX Sports announce a two-year media rights extension for linear television on FOX and FS1, as well as on FOX digital channels. The contract will usher the PBA into the most broadcast windows they have ever televised in a single season on FOX. The package will consist of 30 televised programs, with eight two-hour FOX windows and 22 two-hour FS1 windows. "We are excited to see how much our relationship with FOX Sports ha

As the Women's World Cup 2023 continues to dominate headlines, Degree, in support of FIFA, is aiming to encourage more girls of color to play soccer by launching 'Change the Field,' a program that aims to create more inclusive soccer communities across the U.S. While interest in women's soccer in the United States has grown exponentially over the last 25 years, research shows that while more girls of color are joining soccer, girls of color still drop

Lucra’s landmark deal will allow the 50 million Americans who play pickleball to compete with each other for real money. DUPR (Dynamic Universal Pickleball Rating) will leverage Lucra’s technology to take match play to the next level, allowing users to play for cash or cash alternatives–court time, tickets, merchandise, and more! Lucra (www.lucrasports.com) is the leading technology provider of real-money gamification services. Lucra and DUPR are excited to connect

Homestand Sports, the consumer media division of Parleh Media Group, today announced the launch of 4-4-2 Picks, a new, free-to-play picks contest throughout the 2023-24 English Premier League soccer season. Canadian-owned NorthStar Gaming, which operates NorthStar Bets, is partnering with Homestand on the initiative and will be the contest’s official prize supplier. Fans across Canada (excluding Quebec) of England’s top football league can access the game now a

USA Gymnastics (USAG) today announced that global media and technology company, Comcast, will have its Xfinity brand serve as the organization’s official mobile, internet, and video provider. Comcast will power the USA Gymnastics National Team as they prepare for the Olympic and Paralympic Games Paris 2024 while also championing the next generation of gymnasts nationwide. “We are proud to partner with USA Gymnastics and support the incredible gymnasts who are pursuing th

Wembley Stadium will stage another feast of Rugby League including the Betfred Women’s and Men’s Challenge Cup Finals on Saturday June 8 in 2024 – reverting to an earlier slot in a restructured calendar. Tickets will go on sale next week at www.rugby-league.com/tickets for an event which will also include the fifth AB Sundecks 1895 Cup Final and the inspiresport Champion Schools. The Final of Rugby League’s oldest knockout competition returns to Wem