Sport is a part of life that carries emotions and lasting relationships. Zetly, uses the latest and most advanced technological solutions, to harness these sports emotions, fan involvement, and create a bridge to the digital world for the entire sports industry. Zetly uses blockchain technology to build an all-in-one platform, introducing clubs and their fans to the new digital economy. At present, Zetly with technological partners, Transmira, Haste Arcade and PowChess, announces th

UserTesting, a leader in video-based human insight, today announced that Oakland Roots Sports Club has utilized UserTesting to help improve its fan engagement and launch new digital experiences. Oakland Roots turned to the UserTesting® Human Insight Platform to tap into the power of human insight for understanding the behaviors and preferences of its fans and soccer fans at large, as part of its efforts to re-design and launch new digital experiences both across its website and mobile app

Ladder, the sports nutrition company founded by LeBron James and Arnold Schwarzenegger, today announced that football superstar Bobby Wagner, has joined the Ladder family of athletes and will serve as a company ambassador and spokesperson. Wagner uses Ladder® supplements to help prep for games and assist with his post-game recovery routine as he and his teammates start the pro football season seeking a second straight championship. "I'm super excited to join the Ladder

Hellebore – which is led by Zappos founder and Golden State Warriors co-owner Nick Swinmurn – announced the launch of Play Hellebore Tuesday, the world’s first NFT-powered play-and-earn sports prediction game. By purchasing low-cost NFT (non fungible token) players called Sibers for .03ETH (approximately $50 USD), individuals across the globe can predict the outcomes of real-life games in the NFL, NCAA football, MLB, and international soccer. Players have the opportunity to

BetMGM, a leading sports betting and iGaming operator, premiered its new commercial campaign today on a variety of social media platforms. "IT'S ON" features a star-studded cast of actors and athletes, all BetMGM ambassadors, within an episodic series. The campaign is scheduled to make its national television debut Thursday, Sept. 8 during Thursday Night Football. In the initial spot, Jamie Foxx personifies the larger-than-life entertainment brand of BetMGM as he roams

oddFlex launched today for iOS and Android devices, putting an innovative, free-to-play sportsbook into the pockets of sports fans across the US. Instead of risking real money, oddFlex players wager a virtual currency with no monetary value. Bettors can replenish their bankroll with free daily bonus credits or purchase more from the in-app store. This social sportsbook model gives oddFlex greater reach and more flexibility than its real-money counterparts. The app is available in th

Piedmont Orthopedics | OrthoAtlanta will serve as the Official Orthopedic Sports Medicine Provider for this year's Chick-fil-A Kickoff Games with Oregon vs. Georgia on Saturday, Sept. 3 and Clemson vs. Georgia Tech on Monday, Sept. 5. OrthoAtlanta has served as the Official Orthopedic and Sports Medicine Provider for more than 10 years, since the Chick-fil-A Kick Off Games originated. "We're honored to once again be there to support the Chick-fil-A Kickoff Games and its

Leading sports team management platform Spond has unveiled a new partnership with the Surrey Cricket Foundation that will see Spond delivering online workshops to clubs, as well as looking at innovative ways to support both leagues and clubs across the county. Surrey represents the largest catchment of clubs in the UK, and the Surrey Junior Cricket Championship is the largest cricket league in the UK. As part of the partnership agreement, and to symbolise its commitment to cricket i

Old Trapper today announced that the meat snacks brand has renewed its sponsorship with CBS Sports Network for the fifth consecutive year. The 2022 partnership includes Old Trapper exposure throughout the season during live College Football Games, Inside College Football and That Other Pregame Show (TOPS) on CBS Sports Network. As part of the partnership, Old Trapper is continuing its signature “What’s Your Beef” sponsored segments on both studio programs and serving as Pres

Gambling.com Group Limited , a leading provider of player acquisition services for the regulated global online gambling industry, today announced it is ready to provide marketing services to licensed online sports betting operators in the state of Kansas as soon as the legal online sports betting market soft launches on Thursday, September 1st, one week ahead of the 2022 NFL season. In anticipation of the launch of legal online sports betting in Kansas, the Group launched BetKansas.