Today Electronic Arts Inc. celebrated the worldwide launch of EA SPORTS™ F1® 23, an official game of the FIA Formula One World Championship™ across PlayStation®5, Xbox Series X|S, PlayStation®4, Xbox One, and PC, via EA App, Epic Games Store, and Steam. Featuring handling upgrades, with feedback from actual F1® teams, and Precision Drive™ technology for pad play, players will feel a truly authentic experience when competing against every team and driver acros

Today, Gatorade launches an inspirational Team Talk video featuring Ukrainian football star and 2004 Ballon d'Or winner Andriy Shevchenko. The video marks Shevchenko's role as one of Gatorade's new team of 'Confidence Coaches', a move which comes in response to new data revealing that a lack of self-esteem in teenagers is preventing their participation in grassroots sports. In the emotive video Shevchenko speaks directly to the next generation of footballers, age

The Football Association  has worked with its official charity partner, Alzheimer’s Society, to put in place a series of improvements to the iconic Wembley Stadium, changing the game for fans with dementia. After an audit of the stadium by people affected by dementia, who were invited to attend two matchdays and provide feedback, several supporting measures have been put in place to improve accessibility and increase understanding and knowledge of dementia. Meas

Today North Carolina Governor Roy Cooper signed H.B. 347 into law, protecting players' access to fantasy sports across the Tar Heel state. A collaborative and bipartisan bill, H.B. 347 defines and protects fantasy sports while legalizing sports betting in North Carolina. The Coalition for Fantasy Sports issued the following statement: H.B. 347 represents a win for the millions of fantasy sports players across North Carolina, ensuring they have the right to play fantasy sports th

Avoli, the first, and only, athletic brand dedicated exclusively to the performance needs and aspirations of women and girl volleyball athletes, today announced its official launch with the support of notable investors who recognize the brand’s tremendous potential in the rapidly expanding landscape of girls’ volleyball. While the sport currently is the number one participation team sport for girls in the U.S., until the launch of Avoli there has not been a brand offering performa

Sphere Entertainment Co. a premier live entertainment and media company, today announced the launch of Sphere Studios, dedicated to developing the next generation of original immersive entertainment exclusively for Sphere through proprietary and cutting-edge technology, tools and production facilities. The first of the Studios’ many groundbreaking immersive innovations includes Big Sky – an ultra-high resolution camera system. “Sphere Studios is not only creating c

Major League Cricket is delighted to announce that the Royal® brand, cultivators of authentic Basmati and Sona Masoori rice, Atta Wheat Flour, and Indian Ready Meals, will be an official partner of the league for its inaugural season this summer. Recognized as the #1 brand of Basmati Rice and Sona Masoori Rice in America, Royal®, the U.S.-based Indian foods brand, will recognize cricket excellence through sponsorship of the inaugural award for MLC’s leading run scorer

Ghost Golf, a rising star in the golf industry, is proud to announce its remarkable journey of success since its inception on September 1, 2020. Founded by passionate golfers for golfers, Ghost Golf has quickly made a name for itself with its revolutionary products and unprecedented growth, becoming a go-to brand for golf enthusiasts worldwide. At the heart of Ghost Golf's success is its flagship product, the Magnetic Golf Towel. Boasting two design patents and pending approval

XTZ Esports Tech Limited, is excited to announce a major restructure, rebrand, and redesign that will enable the organisation to better serve its customers, stakeholders and enhance its position as a leader in the industry. The restructure focuses on a significant realignment of internal departments and platforms along with a consolidation of operations to improve efficiency and effectiveness. These changes enable a streamline to process and enhance its ability as a pioneering sport

Sports fans want to see every little detail, and the TV cameras deliver: whether the goalie is clenching his jaw before the spot kick or how many millimeters the serve cleared the net in a tennis match, everything is captured in detail. Images like these are only possible when the camera is up-close and doesn’t interfere with the action. Many major tournaments and Olympic Games use the miniature devices, which even fit in a corner flag, from the Wiesbaden-based specialist LMP Lux Media