Press Releases

The Edge Fitness Clubs, a dynamic and high-energy gym dedicated to transforming lives, is excited to unveil its world-class strength program, featuring Les Mills Ceremony, HYROX Training, and Edge Strong Team Training HIIT classes, fittingly named Edge StrongR. Focused on elevating functional strength, endurance, and overall performance, this high-intensity program challenges participants to achieve exceptional results and, if they plan to participate, prepares them to compete in event-based

Read more...

C+A Global, a leading global manufacturer, online retailer, and distributor, expands its portfolio through strategic acquisitions of health, fitness, and recreational brands. The company has officially acquired Power Systems and Dynamax, two premier suppliers of fitness and athletic performance equipment. This acquisition reinforces C+A Global's strategic expansion in the health, fitness, and recreational categories, complementing its recent additions of Saris and Invacare. Powe

Read more...

Orangetheory Fitness (OTF), the global leader in group workouts, is proud to announce an incredible year of growth adding 31 new studios across the globe. These milestones include openings in both established and emerging markets, reinforcing Orangetheory’s commitment to making its transformative, science-backed fitness experience accessible to more communities worldwide. “From Europe and the Middle East to the Americas, our global reach highlights our franchisees’

Read more...

Sierra, the go-to active and outdoor retailer with high-quality products at great prices, is transforming Quitter's Day into 'Let's Get Moving Day' for the second year running with the launch of its 'Let's Get Moving Day Sweepstakes.*' Celebrating its mission to get people moving throughout 2025 and beyond, this year's sweepstakes will expand, offering two lucky winners the opportunity to jumpstart their fitness goals with the chance to win a $500 Sierra Gift C

Read more...

Crunch Fitness, a leading high-value, low-price gym, has marked the milestone of reaching three million members and unveiled its latest gym design, Crunch 3.0 – a brand-new layout to elevate and energize the gym-goer's experience. Through meeting the members' evolving needs and understanding where the wellness industry is heading, Crunch has selectively curated the updated design elements in Crunch 3.0 to amplify the member experience. Leveraging deep consumer insights

Read more...

Emma Grede, the National Football League, Kristin Juszczyk and Fanatics announced today the launch of Off Season, a luxury fashion brand redefining the intersections of football, sports and fashion. Set to debut today, Jan. 7, Off Season will introduce its premiere collection of unisex puffer jackets inspired by a selection of iconic NFL teams, available at OffSeasonBrand.com, NFLShop.com, Fanatics.com and team sites. Off Season has been granted the official use of NFL players'

Read more...

UREVO, an industry leader in smart personal treadmills, attended CES 2025 with a range of innovative fitness innovations. At the event, UREVO showcased its Foldi Series treadmills, featuring foldable handrails for enhanced stability at higher speeds, along with the Cyber Series treadmills powered by next-generation motors and featuring sleek, futuristic designs. Aiming to "do more with less," UREVO is making exercise enjoyable, effective, and efficient. The UREVO CyberPad

Read more...

Nickelodeon and CBS Sports's special Slime-filled alternate telecast during the NFL's Wild Card Weekend will feature the Los Angeles Chargers taking on the Houston Texans during Nickelodeon's NFL Wild Card Game Live from Bikini Bottom on Saturday, Jan. 11, at 4:30 PM (ET). The special presentation will transport viewers back to SpongeBob SquarePants' colorful undersea home with enhanced Nick-ified graphics, advanced augmented reality and appearances by fan-favorite characters

Read more...

Today Callaway Golf, one of the industry's leaders in equipment design, performance, and innovation, announced their new Elyte family of golf clubs. This incredible equipment lineup will all be available for pre-order on January 17th, Elyte Drivers and Fairway Woods will be available at retailers starting on January 24th, while Elyte Hybrids and Irons will be available at retailers starting on February 7th. All drivers claim to have great performance, but it takes game-changing

Read more...

CR Fitness Holdings LLC., the fastest-growing and leading franchisee of Crunch Fitness, announced the upcoming opening of Crunch Colleyville, a $5 million, 36,900 square-foot state-of-the-art fitness facility. Projected to open in early Spring 2025, Crunch Colleyville is located in the former Fit Factory location at 4701 Colleyville Blvd., in Colleyville, Texas. Fusing fitness with entertainment to make serious fitness fun, Crunch Colleyville will be among the first facilities with

Read more...