Women's Sports Network the leading media company dedicated exclusively to women's sports and the definitive home to women's sports, today announced its most comprehensive league partnership to date with the newly-launched Professional Women's Hockey League (PWHL).

Under the agreement, which includes extensive live game coverage of the PWHL throughout the regular and post-season, the Women's Sports Network (WSN) becomes the PWHL's first national media partner in the United States. WSN'S first live PWHL game premieres later today, Wednesday, February 14th, at 7:00 p.m. ET with a game between PWHL Boston and PWHL Toronto.

WSN President Carol Stiff said, "The work that the PWHL has done to elevate professional women's hockey is incredible, and we're looking forward to showcasing the highest level of women's hockey in America on WSN."

PWHL joins a roster of over 17 WSN league partners including the LPGA, NWSL, USGA, Big East Conference, US Ski & Snowboard Association, and World Surf League.

The PWHL and WSN were connected by PWHL Advisory Board members Ilana Kloss and Billie Jean King.

"The PWHL is young and vibrant, and our games feature world-class athletes with compelling stories to share. We know WSN will tell those stories exceptionally well," said Amy Scheer, PWHL Senior VP of Business Operations.

"This partnership will connect PWHL games and content with the ever-growing audience on WSN's platforms, creating a true destination for outstanding coverage of our sport and our league."

The inaugural PWHL regular season began on Jan. 1, 2024, and includes 72 games through May 5, 2024, followed by playoffs.

Women's Sports Network is the #1 women's sports brand on connected television (CTV) and tier 1 streaming platforms, in addition to being #1 in monthly views on YouTube, making it the premier media brand in women's sports after only its first year.  WSN can be seen in over 100 million homes with distribution on The Roku Channel, Tubi, Amazon Freevee, Sling Freestream, Vizio WatchFree+, LG Channels on LG Smart TVs, Fubo, Plex, and XumoPlay.   The Network is powered by FAST Studios, a multi-faceted premium content studio specializing in content creation, marketing, distribution, and monetization of free ad-supported streaming television channels.

A recent Wasserman study found that women's sports comprise roughly half of the total competitions played across collegiate, professional, and national sports events, while receiving only 15% of the coverage.

WSN is addressing the gap in media coverage and finally changing that dynamic.

Founded by media and marketing entrepreneur, and Women's Sports Network CEO Stuart McLean, WSN boasts a robust slate of programming supported by Emmy-winning producers.

By broadcasting 1,000 hours of live and original programming – including 150 episodes its signature breakout studio show, "Game On," the network offers viewers an immersive experience that goes beyond the game with in-depth analysis, exclusive interviews, and insights from influential leaders in women's sports, all amplified by the authentic voices of female athletes.

 

Source:prnewswire.com

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