Held biannually in January and September at the Orange County Convention Center in Orlando, Florida, Surf Expo is the largest and longest-running tradeshow dedicated to watersports and coastal lifestyles. This event features thousands of apparel and hard good brands, showcasing the latest innovations and must-have products in the industry.
Surf Expo is more than just a marketplace; it offers a full lineup of special events, including fashion shows, learning labs, industry parties, and networking events. It provides a comprehensive experience for attendees, helping them stay ahead in the competitive market.
Successful coastal and watersports retailers understand the importance of creating a compelling merchandise mix to engage watersports enthusiasts, outdoor adventurers, and resort vacationers. Surf Expo equips buyers with everything they need to cater to these passionate customers.
As a business-focused marketplace, Surf Expo attracts qualified buyers from thousands of storefronts worldwide, offering unparalleled opportunities to grow brands and businesses. Notably, over 80% of buyers place orders during the event, underscoring its significance as a key driver of industry sales and growth.