Mitsubishi UFJ Financial Group (MUFG) has acquired naming rights to Tokyo's National Stadium in a landmark five-year deal estimated at $700 million, aiming to enhance corporate branding and drive business opportunities through venue partnerships.

Ross Video will debut its Vertex unified control platform at ISE 2026, targeting sports entertainment venues with integrated video, audio, lighting, and automation solutions.

SVG Europe has revealed a packed in-person events lineup for 2026, emphasizing strategies and technologies for sports broadcasting and venue operations across Europe.

AS Roma has officially submitted detailed plans for its new stadium in a peripheral area of Italy, marking a key milestone in European sports venue development.

AS Roma has officially submitted architectural and engineering plans for a state-of-the-art stadium in Rome's outskirts, positioning it as a potential venue for Euro 2032 co-hosted by Italy and Turkey.

Jio secures nine active sponsorship deals, dominating the Asia-Pacific technology, media, and telecom sector in sports venue partnerships for 2025.

Atlético Madrid's Riyadh Air Metropolitano stadium integrates pioneering LG SkyRibbon 360° LED technology, led by Telefónica, marking Europe's first fully digital stadium upgrade.

Swiss firm Bornan Sports Technology provided critical IT infrastructure including accreditation, access control, and real-time results systems for the Harbin 2025 Asian Winter Games venues.

Atlético Madrid's Riyadh Air Metropolitano becomes Europe's leading smart stadium with Telefónica-led installation of a 360° LG SkyRibbon LED screen spanning nearly 2,000 sqm.

Organisers of the Harbin 2025 Asian Winter Games have completed a major technology deployment across competition venues, integrating AI-driven snowmaking, facial recognition access control, and 6G-enabled broadcast and data networks to enhance operations and long-term venue legacy in northeast China.